Media Markt
Brand Identity & Digital content.
Media Markt, the leading company in Spain and Europe in the distribution of consumer electronics and related services, with more than 1,000 stores in Europe, asked us to implement a digital signage system in all its stores in Spain and Portugal to offer their customers a different shopping experience and interact with their virtual catalogs of more than 20,000 references displayed on their touch screens.
We have designed a grid of interactive content in all its stores, based on the creation of interactive content showing the latest news and new product launches, adaptation of videos of marketing campaigns sent by the client in different digital media, creation of real-time templates for customization of Media Markt staff.
Additionally, we created a 3D interactive digital directory to dynamize the flow of traffic in the store. This directory allows the visitor to see a map of the store tour and the name of the employees that are located in each room, for better personalized attention, thus providing a better stay and customer shopping experience.
MediaMarkt Campaign
Digital Store
Digital Store
View Credits:
- Client: Media Markt Stores Spain & Portugal
- Date: Since 2016
- Location: Spain – Portugal
- Services:
- Design and creative direction of the project.
- Content development and production. 2D Motion Graphics. Creation of a dynamic content grid. Adaptation of content in different formats on screens and social networks. Real-time templates.
- Creation and management of the corporate channel.
- Design and creation of an interactive digital directory in 3D.
- Remote and daily content management and monitoring.
