The Lancôme House Illuminates Madrid with Digital Canvases

DOOH Brand and Campaign Experience

From April 1 to 11, we had the honor of participating in one of the most anticipated outdoor marketing campaigns of the year: La Maison Lancôme. During these days, our digital #totems were transformed into two “giant canvases” more than 5 meters high, strategically located at the entrance to the emblematic Plaza de Colón in Madrid, a dream for beauty lovers. This transformation served as a warm welcome to this elegant and sophisticated campaign.

Previous Project

Next Project

View Credits:

Client: Lancôme
Date: April 2024
Location: Madrid, Spain
Services:
- Remote and daily content management and monitoring.

CHECK OUT OUR LATEST!!

Move On Experience by Nike

Innovation and Creativity in the reception area of the Beatriz Building

Hexagon Glòries Building – 22@ District

Mediamarkt stores in Spain & Portugal

CHECK OUT OUR LATEST!

Diagonal 123 Offices

Diagonal 123 OfficesDisconnection from the real worldImagine. Travel. Enjoy. Experience.For this iconic office building Diagonal 123, located in the 22@ district of Barcelona, and recognized worldwide as one of the European benchmarks as Smart City Concept and...

Valle Real Mall – 3D Bird

Valle Real MallPlay. Have fun and learn. 2D and 3D Bird design. Inspired by the nature of Cantabria.For the inauguration of the new children's leisure area of the shopping center, the client asked us to design a main character: the new "3D mascot" for the Bird Land...

Move On Experience by Nike

Move On by NikeAugmented Reality. QR & Dynamic Content.El Corte Inglés and Nike, trust in the agency Metodo and its partner Channel4you to create a marketing campaign based on interactive experiences with augmented reality on the screens of its most representative...

Valle Real Mall – Restrooms

Valle Real Mall Sensations Found. Nature. Christmas Memories & Seasons of the year. We converted all the toilets in the Valle Real shopping center into a space of sensations and memories. We designed a new immersive experience to provide it with a unique and iconic...