3D Digital Canvas for Madrid

We design a unique and special digital canvas for this christmas in Madrid

The new LED structure installed in the central Plaza de Colon (Calle Serrano – Esquina Goya), is simply “IMPRESSIVE”. On this occasion, the Madrid City Council together with Nationale-Nederlanden wanted to be present in this “unique and special digital canvas”, for the presentation of the official t-shirt of the most beloved race held in Madrid #SanSilvestreVallecana2022 and that will be part of all the lighting design and culture of the city during this Christmas. #VallecanaSoloHayUna

The team of LED DREAM Group, Channel4you and #Think, carried out all the engineering, creativity and 3D content production.

Christmas in Madrid

3D T-shirt reveal

Previous Project

Next Project

View Credits:

Client: Madrid City Council – Nationale-Nederlanden
Date: December 2022
Location: Madrid, Spain
Services:
- Design and creative direction of the project.
- 2D and 3D content design and development.
- Adaptation of contents in different formats on the screens.
- Remote and daily management and monitoring of the contents.

CHECK OUT OUR LATEST!

Nunca Dejes de Soñar EN

360estudio redefines your reception with a digital experience

Valle Real Mall – Restrooms

Valle Real Mall – 3D Bird

CHECK OUT OUR LATEST!

Mediamarkt stores in Spain & Portugal

Media MarktBrand Identity & Digital content. Media Markt, the leading company in Spain and Europe in the distribution of consumer electronics and related services, with more than 1,000 stores in Europe, asked us to implement a digital signage system in all its...

Nunca Dejes de Soñar EN

NUNCA DEJES DE SOÑAR by Nieves Alvarez Post-production of the advertising campaign “NUNCA DEJES DE SOÑAR”The campaign was created by the agency Hello Think, in collaboration with the visionary fashion photographer Mario Sierra. We worked for the conceptualization of...

Centre de Telecomunicacions i Tecnologies de la Informació de la Generalitat de Catalunya

Centre de Telecomunicacions i Tecnologies de la Informació (CTTI)Infinity Fusion - Where brand identity meets Art content Imagine a world where the essence of your brand is not only defined by words and logos, but comes to life through vivid and captivating artistic...

Move On Experience by Nike

Move On by NikeAugmented Reality. QR & Dynamic Content.El Corte Inglés and Nike, trust in the agency Metodo and its partner Channel4you to create a marketing campaign based on interactive experiences with augmented reality on the screens of its most representative...